Pabst Brewery recently announced it opened the company's first craft brewery. The site is in a 144 year old former church within the historic Pabst Brewing complex. It would a great venue for a private party or reception. Read the article.
Discovery World recently announced a major expansion of the building to the tune of $18 million dollars which would include an addition to the current museum and revamping a theater to make room for more exhibit space. The project would start August 2017 and be completed in 2018. Discovery World has several venues that are great for parties or events. The Pilot House is very unique, you have a picturesque view of Milwaukee as well as Lake Michigan because it sits on the top level of the Museum. Read about the expansion here.
Milwaukee is known for a lot of things, Harley-Davidson motorcycles, brats and beer. In 2012, Milwaukee’s first beer garden since Prohibition – actually, the country’s first beer garden since those dark, dry days – opened to the public. The idea quickly took off, as evidenced by the lineup below, and summertime imbibing hasn’t been the same since. Read this interesting article and find a beer garden near you.
Most people's email boxes are flooded with different offers from companies every day. How can you get your attendees to open your emails promoting a conference or membership? Read this article that provides 20 tips on how to get your attendees to read your emails. A quote from the article that I found very interesting is: "It is suggested that by 2018 around 84% of the world population will be using mobile technology and 80% of email users will be accessing their accounts via their mobile. This means you need to make your emails adaptive and interactive with mobile devices, as well as for desktop readers". If your Association or Corporation does not have mobile adaptive technology, that is something you need to change very soon, based on the statistics above. Read the article
Meeting Professionals are used to working on a shoe-string budget, well here is a great article that gives you 100 different event planning ideas that are almost free. It's amazing what you can do with chalk #5, jars #24, cake pops with a twist #28 and PVC pipe and lighting #88. You can read the entire article here.
Conde Nast Traveler recently named Milwaukee as a top city to watch. Milwaukee's "ecologically diverse location makes it a hotbed of locavore cuisine, and a spate of award-winning restaurants have helped the city shed its beer-and-cheese reputation," Conde Nast notes. Read the entire article here
Yes, it's true, Milwaukee has a lot of public art featured in and around downtown. One of the pieces features giant ladybugs on the outside of the Milwaukee Building thanks to John J. Burke. Check out this interesting story and see if you can find the ladybugs the next time you are in downtown Milwaukee, hint: look up.
You signed up to exhibit at another conference and would like to do get more traffic to your booth. Here is an article that showcases five booths and how they added technology, video walls, live animation and a paint by number station, to help drive more traffic and create some buzz on the exhibit hall floor. Read the article
something to think about...
We like to share interesting articles and posts that pertain to our industry and the area we serve. Enjoy!